Automations that sell while you sleep

Beginner⏱ 12 min
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Build the behaviour-triggered flows that bring in revenue every day without extra work.

In this lesson you’ll learn to

  • My welcome and abandonment flows are live
  • Flows have exit rules so buyers stop getting reminders
  • My ESP is connected to my store, CRM or forms
  • I review flow results monthly

The core automations

• Welcome series — every new subscriber.

• Abandoned cart / abandoned form — someone started but did not finish.

• Browse abandonment — viewed a product or service page several times.

• Post-purchase — thank you, how-to, review request, cross-sell.

• Win-back / re-engagement — no opens or clicks for 60–90 days.

• Lead nurture — for B2B or high-ticket services, educational emails until they book.

How to build a flow

• Choose the trigger (event, tag, date or segment).

• Set delays and exit rules — for example, stop the cart flow when they buy.

• Write 2–4 emails with one goal.

• Add conditions: different paths for buyers and non-buyers.

Connect your tools

Connect your ESP to you

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