Examples, iteration and getting past “average”
🔒Join free to watch this video lessonFree account · takes 30 seconds · no card neededJoin free & watchAlready a member? Log inUse examples and short feedback loops to push the AI from generic to excellent.
In this lesson you’ll learn to
- I include examples of what good looks like
- I iterate: many options → best → variations
- I ask for different angles
- I restart with a clean brief when results drift
Show, don’t only tell
Giving one to three examples (“few-shot prompting”) teaches tone and structure better than adjectives. Paste your best-performing ad or email and say what makes it good.
Iterate in small steps
• Ask for many options (10–20 headlines).
• Pick the best three and explain why.
• Ask for variations of those three only.
• Ask the AI to critique its own work against your checklist, then improve it.
Give it a point of view
Ask for different angles: “one pain-focused, one outcome-focused, one proof-focused, one urgency-focused”. Or ask it to argue against your plan to find weak spots.
Start fresh when needed
Long conversations can drift. When results degrade, start a new chat with a clean, complete brief that includes what you learned.
🧪 Practise this skill
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