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Google Ads from Zero to Profitable

Project: build a Google Ads campaign

Beginner⏱ 30 min🛠 Practical project
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Plan and build (or launch with a small test budget) a full search campaign with tracking and an optimisation plan.

In this lesson you’ll learn to

  • Tracking is defined
  • Ad groups are tightly themed
  • Negatives are in place
  • Bidding fits my data

Use the campaign planner and negative keyword list from the downloads.

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